Sunday, March 27, 2011

Get Toxic With Illamasqua

Photo of Illamasqua Toxic Nature nail varnishes

Some women play it safe when it comes to nail color, and rarely go outside of their pink and red comfort zone. But this spring, Illamasqua wants you to engage in some toxic behavior with the new nail varnish collection, Toxic Nature. Like nature itself, this collection isn't sweet and light. Instead colors like mushroom, mint, orange, rose, and plum are kicked up a notch with rich textures and pops of acid brightness. The Toxic Nature collection consists of five varnishes with names as interesting as the colors—Purity is a peach, Ochre Radium is an acid lime shimmer, Gamma is a neon orange, Bacterium is a pearlescent ash, and Stagnate is a gray mauve. Illamasqua has aggressively jumped into the high-end nail polish game, and says its polishes are hard-wearing, chip-resistant, and will last until you remove the polish. The Toxic Nature collection will be available at Sephora and Sephora.com beginning in April.

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